Person

Doz. Ing. Pavel Strach Ph.D. Ph.D.

ehemalige/r Mitarbeiter/in

2015
M. Überwimmer, P. Strach, V. Visser, C. Stadlmann, R. Füreder - Paving the Road for Excellence in Industrial Services: Initial Findings from Upper Austria - Tagungsband 9. Forschungsforum der österreichischen… mehr
2015
P. Strach - Seeking catchy names and acronyms: How does marketing science shoot itself in the foot - Marketing Science & Inspiration, Vol. 10, No. 1, 2015, pp. 59-60 mehr
2015
M. Überwimmer, T. Gangl, M. Gaisch, R. Füreder, D. Humbarger, F. Bauinger, J. Hofstadler, J. Kraigher-Krainer, C. Stadlmann, P. Strach, A. Zehetner - Proceedings Cross-Cultural Business Conference 2015… mehr
2015
P. Strach - Thing Big: How Big Data Transforms Marketing - Marketing Science & Inspiration, Vol. 10, No. 2, 2015, pp. 49-50 mehr
2015
T. Kincl, M. Novak, J. Pribil, P. Strach - Language-Independent Sentiment Analysis with Surrounding Context Extension - Social Computing and Social Media, Los Angeles, Vereinigte Staaten von Amerika, 2015,… mehr
2015
P. Strach, I. Stejskalova - New Didactic Approaches in Accounting: Moving Beyond the Calculation Exercise - Proceedings of the Business & Management Conference, Vienna, Österreich, 2015, pp. 307-317 mehr
2015
P. Strach, S. Wiesinger, M. Überwimmer - CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience - Book of Abstracts: 2ND AIB CEE - Chapter Conference,… mehr
2015
P. Strach, S. Wiesinger - Market entry mode predictors: Evidence from Austrian companies targeting Central European markets - Marketing Science & Inspiration, Vol. 10, No. 3, 2015, pp. 2-10 mehr
2015
P. Strach - Branding Locations: Creating Consistent adn Easy to Remember Messages - Marketing Science & Inspiration, Vol. 10, No. 3, 2015, pp. 58-59 mehr
2014
P. Strach - Establishing Core Dimensions of Industrial Service Excellence - Establishing Core Dimensions of Industrial Service Excellence, Kosice, Slowakei, 2014, pp. 39-44 mehr
2014
P. Strach - List price: What do they mean and why should we care - Marketing Science & Inspiration, Vol. 9, No. 3, 2014, pp. 60-61 mehr
2014
P. Strach - Unusual advertising or the dawn of a traditional component of marketing communications? - Marketing Science & Inspiration, Vol. 9, No. 4, 2014, pp. 58-59 mehr