Publikation

B2B-Marketing and Sales Strategies in CEE Countries – Findings from a Barometer Study in Austria.

Outline:

A. Zehetner, S. Wiesinger - B2B-Marketing and Sales Strategies in CEE Countries – Findings from a Barometer Study in Austria. - Proceedings FH Science Day 2008, Linz, Österreich, 2008, pp. 303-310