Publikation

NeuroIS: Hype or hope?

Outline:

A. Dimoka, R. Bagozzi, R. Banker, E. Brynjolfsson, F. Davis, A. Gupta, R. Riedl - NeuroIS: Hype or hope? - Proceedings of the 30th International Conference on Information Systems (ICIS), Phoenix, Arizona, Vereinigte Staaten von Amerika, 2009, pp. 1-11